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GROWN WITH PURPOSE? A new tool from Co-op helps farmers capitalize on many farm practices The CO-OP* Grow Team's farm-focused tool GROWN WITH PURPOSE® (GWP) is designed to take a years- long look into the future of your farm business, not just the year ahead CAR 11 Grown With Purpose changes the game In operation since 2019, GWP initially focused on 4R nutrient stewardship and responsible on-farm fertilizer application. Since then, it has expanded and evolved to include more than 1 million participating sanda shift towards complete farm mar This includes an in-depth review of inputs, safety protocols and overall farm planning to enhance holistic farm sustainability, Co-op's Agronomic Market Development Manager iansen, said GWP is a true Look at inability on-farm from top to bottom. “When ! say sustainability, we're not just talking about the environment, but you're Looking at the economi the social sustainability and the health and safety of the farm,” he said. “it's allowing a Co-op Grow Team member to understand that farm and to help guide the farmers and their decision-making forthe future."
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